Day 1
Tell us what you like.
We walk you through dozens of high-end brands. You tell us what you like and what you don’t, and we talk through your business.
Build a brand people
take seriously.
A brand studio for startups and small businesses.
Your new brand and website, in about a month.
Stop sending people to a brand
that erodes trust.
Customers, investors, and new hires judge your site in seconds, before they ever talk to you.
Recent work
Three brands, start to finish.
Brand studies, each built the way we’d build yours.
See all work →What we do
We study high-end brands and build yours from what makes them work.
A brand looks expensive because of a few good decisions about type, color, layout, and voice. We make them for you.
Book a start date →Strategy
Positioning, messaging, and tone of voice.
Identity
Logo, color, type, photography, and guidelines.
Website
Rebuilt on the new brand, live the day it launches.
Launch kit
Decks, social templates, LinkedIn, and business cards.
Our process
It starts with brands you like and ends with your new brand and website.
It takes about four hours of your time across the month.
Week 1
Pick a direction.
We send three brand directions, each a different look for your business. Pick one, or tell us what’s off and we build another.
Weeks 2 to 4
We build your brand, site, and assets.
We build it all around the direction you picked. You get two rounds of changes, then 30 days of fixes after launch.
Questions.
Can’t find it? Email kevin@depopas.com.
What is the free brand teardown?
A 30-minute video call. We review your site beforehand, then show you what’s working, where you’re losing trust, and what to fix first.
How much of my time does it take?
About four hours across the month: a working session on day one, two walkthroughs, and feedback by text or email in between.
Is the website included?
Yes. A new brand on an old website does nothing for you, so we build both.
Can I do just the brand?
Yes, in about two weeks. Ask on the call.
Who does the work?
Kevin DePopas designs every brand and site himself. He ran growth at Demand Curve and go-to-market at brand.ai before starting DEPOPAS.
Can I get a brand like this with AI?
AI brands share the same type, layouts, and gradients, and people spot them in seconds. You could also cut your own hair.
What if I don’t like any of the directions?
Tell us what’s off, and we build another direction we think you’ll like. It’s included.
What if I’m not happy with the finished brand?
You get your money back.
Can I get my brand and website faster?
Yes. If you need it sooner, we can expedite. If you need longer, the dates move with you.
How does this compare to an agency?
The average branding project costs $71,652 and takes about eight months (Clutch, September 2026). Ours takes about a month, website included.
Can you keep my name or logo?
Yes. Tell us what has to stay and the directions are built around it.